The Ozarks Region

Real Stories.
Real Ozarks.

The Ozarks has always had great stories, great businesses, and people quietly doing remarkable things. Living in the Ozarks exists to find them, tell them, and connect them — across Springfield, Southwest Missouri, and the broader region.

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More than a microphone.

Built on real relationships. Rooted in the Ozarks.

Living in the Ozarks started as a podcast. It's become something bigger. We're a community media platform — not just Springfield, but the whole region that shapes how people here live, work, and build. The podcast is the front door. Behind it is a growing network of partnerships, business introductions, and real relationships that help organizations find each other, grow their visibility, and do more of what they're good at.

i.

Community Storytelling

Real conversations with the people, businesses, nonprofits, and leaders shaping the Ozarks — on the podcast, across social, and wherever their story deserves to be told.

ii.

Business Connections

Through a growing partner network spanning commercial real estate, AI solutions, and local business development, we make introductions that create real opportunities — not just visibility.

iii.

Regional Reach

Springfield is home base. The Ozarks is the territory. Our audience lives, works, and does business across Southwest Missouri and the broader region — and that's exactly who our partners reach.

Duston Farrell
Meet the Host

Born & raised in the Ozarks. Curious by nature.

Duston Farrell — commercial real estate advisor, CREID organizer, and host of Living in the Ozarks. Driven by a genuine curiosity about what makes people tick.

More about Duston

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New episodes, business spotlights, events worth knowing about, and a look at what's moving across the region — straight from Duston, once a week. No noise.